Global E-commerce Classroom

Ecommerce platforms Website building

Shopify

SaaS · Shopify Inc. (Canada)

Profile verified Updated 2026-10-20

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Shopify

Overview

A commerce platform for building independent stores and managing online and in-person sales.

Business type
Website building
Operating model
SaaS
Platform ownership
Shopify Inc. (Canada)
Served audience
Independent-store merchants, brands and founders.
Main markets
Global.
Website
https://www.shopify.com
Updated
2026-10-20
Official website

Platform descriptions come from companies' public statements and are for identification only, not a ranking.

Keep the four locations separate

Platform ownership

Shopify Inc. (Canada)

Merchant location

Global merchants

Sourcing location

Decided by the merchant

Consumer location

The merchant's own customers

Core features and operating model

Core features

Store building, payments, shipping, marketing and an app ecosystem.

Operating model

SaaS subscription plus payment/transaction services; merchants own the store and customer relationship.

Revenue and responsibility

Revenue logic (conceptual)

Subscriptions, payment and transaction fees, and app/service revenue (conceptual; current prices are on the official site).

Seller responsibilities

Merchants handle products, pricing, marketing, fulfilment and compliance.

Transaction roles

Start with the transacting parties, whether the platform owns goods, and who handles acquisition and fulfilment.

Transacting parties

Merchant ↔ consumer; Shopify is the tool provider.

Platform role

Store-building and commerce infrastructure; it does not transact directly.

Supply relationship

Merchants organise their own supply.

Acquisition responsibility

Merchants acquire customers themselves.

Fulfilment responsibility

Merchants fulfil themselves or use third-party services.

Related courses and terms

Related courses

Go back to the course to find related chapters and lessons.

Policies and fees

Platform policies, fees, site availability and market coverage change; the page avoids permanent claims and users should check the latest official notice.

Sources and update time

Shopify — About

Shopify · SRC-088